The holidays are over and so is the summer break for many businesses. Here, a break means that everything was shut down a little because customers, suppliers or contractors were also on holiday – so […]
How do you set up a co-operative?
Elf Jahre ist es her, als der damalige UNO-Generalsekretär Ban-Ki Moon das Jahr 2012 zum Internationalen Jahr der Genossenschaften ausrief und damit auf die weltweite Bedeutung dieses Wirtschaftsmodells hinwies. And rightly so, because co-operatives work […]
.garage Berlin becomes andersberater:innen
May makes everything new, as the saying goes. It’s not May, it’s July – but there’s still news to come. Wir ändern unseren Namen. Warum, wieso, weshalb? And isn’t that complicated when you’ve been trading […]
Naming a company
Namensfindung – nicht nur bei werdenden Eltern löst sie heiße Diskussionen oder Panik aus. Auch bei Gründungen gehört dieser Prozess mit zu den wichtigsten. After all, the name is the figurehead. The name is part […]
Vocational orientation: Aim for self-employment
Studying is an exciting time during which students deepen their knowledge, gain new experience and develop personally. At the same time, it is the phase in which they deal even more intensively with career orientation […]
Creative entrepreneurs wanted
This year, entrepreneurs from the cultural and creative industries will once again have the opportunity to apply for the Kultur- und Kreativpilot*innen Deutschland award. This is determined annually by theFederal Ministry for Economic Affairs and […]
Find your niche.
Anyone founding a company in a market segment where there are many competitors should consider whether there is a niche that can be filled. Those who find this niche for themselves have the chance to […]
Skills of successful founders
Is there such a thing as a founder gene? Do founders somehow have an invisible superpower? Certainly not, but there are some characteristics that help founders to become successful. We have often described concrete challenges […]
Let’s get to work on the SEO!
Although Web2.0 has been with us for so long now, for many the search engine optimisation of their site is enigmatic. Some claim that they don’t need such a thing, that their acquisition is through […]
Proper crisis communication
Anyone who runs a company knows that this day X will come when something goes wrong. Either in external or internal communication. No one is protected from being misunderstood, especially in times of social media, […]
