Women start a business differently We have written about that here already. But how do mothers found their own company? Can you learn from mompreneurs? We think so and have summarised a few points for you that mothers approach differently when setting up a business.
For many women, the birth of a child is an opportunity to look at their own professional future and consider how to proceed. Full-time or part-time? Is it possible to reconcile work and family life? Or would it even be smart to start your own business to be more flexible in terms of time? These are considerations that often bother mothers, plus the fact that many of them come up against limits or problems related to their new task as mothers for which they have solutions at hand. Many great mompreneur start-ups have been created this way and you can learn from them.
Qualities that characterise mothers
Mothers have qualities that can be an advantage when starting a business. It cannot be said that mothers start a business differently – but the way in which they bring their skills into the company does differ. We have summarised a few points:
- Multitasking: Mothers are skilled at multitasking and can do several tasks at once. This can help them use their time more effectively and better coordinate and organise their work as an entrepreneur. The danger behind this is that they take on too much.
- Empathy: Mothers often have a strong capacity for empathy and can understand other people’s needs well. This can help them to better empathise with customers, understand their concerns and respond to their needs.
- Problem solving: Mothers are skilled at solving problems, be it in the household or in raising children. And what they can do at home is naturally transferable when it comes to solving business problems and reacting quickly to unexpected challenges in the company.
- Flexibility: Mothers often need to be flexible to meet the needs of their children. This ability helps them to react flexibly to market changes or structural changes in the company as well. They usually do this faster than their male colleagues and thus secure a competitive advantage.
- Mediator: Mothers usually have the ability to mediate disputes and find compromises for the disputants or at least guide the process of dispute resolution. This is an important component in the company’s external contact and can of course also be used internally.
Role model Mompreneur
Running your own business offers many advantages, especially for mothers – among them a certain freedom and great flexibility. However, one should not lose sight of the fact that the path to self-employment is not always easy, especially for mothers. Relying on one’s own abilities and building the organisational structure of one’s own company on them is an important point. In addition, paying attention to a healthy work-life balance is another. Relying on one’s own abilities and building the organisational structure of one’s own company on them is an important point. In addition, paying attention to a healthy work-life balance is another.
