Vocational orientation: Aim for self-employment

Frau sitzt am Schreibtisch, im Hintergrund Kleider an Stange,

Studying is an exciting time during which students deepen their knowledge, gain new experience and develop personally. At the same time, it is the phase in which they deal even more intensively with career orientation in order to make a successful transition into the working world.

Most universities offer their students assistance with career orientation and also for deciding on the path of self-employment. Sometimes in the form of ABV courses (General Career Preparation) that students can take or the universities have their own Startup Labs. At this point, we would like to summarize why it is worthwhile to consider self-employment during career orientation.

Reasons for self-employment

Becoming self-employed can be one of life’s most exciting and rewarding decisions. It offers the opportunity to realize your own ideas and visions. But also to live passions and to take your future into your own hands. Certainly, self-employment is also a journey full of challenges, but also full of opportunities. It can provide freedom, fulfillment and satisfaction.

#Creative freedom: Are you a climate protector, bee specialist or video professional? As an entrepreneur, you are the creator of your own company. You can turn your creative ideas into reality and find innovative solutions to problems you care about.

#Flexibility: Self-employment offers the possibility to arrange your own working hours and environment. Although there are certainly exceptions, it is possible to plan the days flexibly. This is an advantage in times when work-life balance is an important issue for many. In this way, work and private life can be reconciled. However, things are usually a bit more turbulent in the start-up phase, which means that the workload is also higher. But as a rule, things settle down quite quickly.

#Unlimited potential: Success in self-employment is not limited by set salary limits or career stages. Performance, commitment, strategic skills and a good sense of trends determine success and opportunities. The point is that as a founder, it is usually up to you how and how fast you want your company to grow.

#Own responsibility: This point follows on from the previous one. As an entrepreneur, you create and decide, and at the same time you bear full responsibility for your own decisions. Not everyone is made for this kind of challenge. However, for people who want to work this way, it is often very fulfilling and satisfying.

#Contribution to society: This is a point that plays an important role, especially in times of upheaval or crisis. As an entrepreneur, you can not only pursue your own goals, but also make a positive contribution to social developments. #Beitrag zur Gesellschaft: Das ist ein Punkt, der vor allem in Zeiten des Umbruchs oder der Krise eine wichtige Rolle spielt. Als Unternehmer können Sie nicht nur Ihre eigenen Ziele verfolgen, sondern auch einen positiven Beitrag zu gesellschaftlichen Entwicklungen leisten. Self-employment opens up opportunities to develop innovative ideas and tap into new markets. This way, you can help make a positive difference in the world early in your professional life.

#Diversity and fulfillment: Especially at the beginning of self-employment, when you may not yet be able to afford external service providers, as an entrepreneur you have to take on a variety of roles. This way, you not only become an expert in your own field, but also a manager, marketer, accountant and much more. For most self-employed people, this is fulfilling.


If you’re ready to step out of your comfort zone, there’s no better time than when you’re in college to start thinking about self-employment. The step offers the chance to turn your passion into a profession and thus pursue fulfilling work with enthusiasm day after day. It’s good that universities carry this option in their career guidance offerings. Our recommendation: Use it!

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